Morgan Lopes

December 3, 20251 min read

As the year-end approaches...

As the year-end approaches...
I'm reminded of the ol' days of MailChimp Annual Reports.
Who's with me? Their loss is felt.

MailChimp was the GOAT of annual reports.

In fact, from an outsiders perspective, MailChimp was an overall powerhouse of creativity and fun.

Who remembers the "did you mean" series?
MailKimp?!

- FailChips
- KaleLimp
- JailBlimp
- NailChamp
- MailShrimp

Entire brand campaigns, websites, short-films, and products... based on the mispronunciation of their name.

Classic!

Try to find them now... gone. 😢

More world class, creative content from MailChimp has faded from the internet than most companies will even produce in their lifetime.

I've watched films commemorating serial killers...
two documentaries about the world's biggest party-fail...
but nothing on this former bastion of internet creativity.

Netflix and Hulu are sleeping on the rise of MailChimp.
Not as the tech behemoth they became, but as the sanctuary for creative brilliance they once were.

2026 Goal:
More 2017-MailChimp-vibes

Marco Suarez Dimitri Iliadis Pamela Vickers Loren Norman Adrianna Valdivia ✨ Charles Quinn Craig Rodrigues Andy Pittman Troy Wilson‎ II Brenton Strine 🫧 Matt Power John Rae Jenni Brown Tim Whitacre Jared Erickson

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